Photo: EL PAÍS
Politics also moves through energy.
In Colombia’s recent presidential consultation, Juan Daniel Oviedo surpassed one million votes — a clear indication that a new current is beginning to circulate in the country’s political landscape.
Beyond the electoral arithmetic, one detail stands out.
His campaign is identified by a lightning bolt.
Simple. Direct. Powerful. A universal line that suggests energy, momentum and creative discharge — the capacity to spark something new.
Exploring the ways energy transforms the world also means looking beyond technology and infrastructure. It invites attention to the ideas, gestures and narratives that move societies forward.
The lightning bolt belongs to that deeper symbolic language cultures have recognized for centuries.
In nature, it represents an electrical discharge capable of lighting up the sky in seconds. In human imagination, it has long evoked power, creativity, revelation and transformation. In this campaign, it appears as a clear and recognizable visual mark.
Perhaps that lightning bolt represents more than a campaign.
Perhaps it expresses a shared intuition: that Colombia is ready for new energy.
Energy in the way politics is practiced.
Energy in the way the future is imagined.
Energy to create different paths forward.
Energy and sustainability policies — increasingly central to the country’s economic, environmental and technological future — deserve rigorous and technical analysis.
Today, however, attention turns to form.
To that lightning bolt suggesting momentum, creativity and energy in motion.
Because when a new current begins to circulate within a society, the entire system eventually feels it.
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